Regulator receives 700 complaints over direct marketing


File: A person scrolling on a cellphone. 

JOHANNESBURG - The South African Information Regulator is concerned that people are still being bombarded with unwanted direct marketing messages.

It says that companies that send them don't comply with the provisions of Section 69 of the Protection of Personal Information Act.

READ: SA Information Regulator battling to cope

In the past year, it has received 700 complaints from consumers about unwanted spam messages.  

The regulator says it's running out of patience and will be targeting those breaching the Popia Act.

It's giving a stern warning to those who sell people's personal information and those who buy them to make sure they're not on its first hit-list.


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