The Hennessy X.O 2018 Limited Edition by Marc Newson


Created by Maurice Hennessy in 1870 for his circle of friends, Hennessy X.O was the first Cognac classified as X.O, or “extra old”, because of its extended aging process. It is full of endless layers of flavors such as sweet notes, rising heat, spicy edges, flowing flames, chocolate lulls and wood crunches. Each drop of Hennessy X.O is an Odyssey. With every sip, a new place is discovered, a distinct sensation felt and an extraordinary story shared. 

The emblematic icon of the House of Hennessy, Hennessy X.O is the “Original X.O”. Unchanged since its creation, it never ceases to surprise the connoisseur, to whom it reveals more of its multiple facets every time tasted. Eaux-de-vie aged a minimum of 12-years make this cognac deep and powerful. Aged in young barrels, they are marked by their power and energy, yet also by a great roundness.

Following a first collaboration for the iconic Hennessy X.O decanter, internationally acclaimed designer, Marc Newson once again joins an elite stable of visionaries who have each brought a unique perspective to Hennessy X.O. For the 2018 Hennessy X.O limited edition, Marc Newson used a subtle gold color with hues of rose, creating a harmonious whole of light, design and assemblage. The result is a dynamic, streamlined variation on the decanter’s iconic shape that breaks with conventions and gives it a wholly unexpected twist. 

To reinforce the modern spirit of the new Hennessy X.O decanter, Marc Newson and Hennessy reached beyond the usual confines of spirit bottle design to create a modern gift box presentation. To dramatize the fusion between the blend and the glass, Marc Newson designed a clear transparent gift box in injected plastic, requiring cutting-edge manufacturing. The outer packaging’s design perfectly convey Hennessy X.O’s forward-looking spirit, yet its apparently simplicity lies the technical challenge it presented. Its clear, ergonomic shape is molded in a complex plastic more typically used for perfume bottles.

The Hennessy X.O 2018  limited edition by Marc Newson is available online at Norman Goodfellows