File: Checkers said it would remove all TRESemme products from its shelves.
AFP/Roy Rochlin
JOHANNESBURG - Retailers Checkers and Pick 'n Pay are removing all TRESemmé products from their shelves.
This follows a public outcry over a marketing campaign on the Clicks website which promoted racist stereotypes about hair.
Clicks removed all TRESemmé products in response to the advert.
TRESemmé has apologised for the offence its campaign caused.
Source
eNCA
