CAPE TOWN - As the drought in the Western Cape continues, the need to save water at all costs is even greater than ever.
Nearly half of the ingredients in soft drinks are water-based – with much more water used in the production and agricultural process.
Coca-Cola in the Western Cape is going all out to preserve water so that it can keep its doors open as the crisis persists.
About three years ago, the company started employing water saving measures, treating waste water and using ground water.
KPMG Water Specialist Antonino Manus said this could hold the soft drink manufacturer in good stead during the drought.
Another business that had to change its ways was Avis, which now used grey water to wash vehicles.
Hotels are also re-using water to flush toilets, bottling spring water and installing water saving shower heads.
"Without water, you can't stimulate the economy - you can't have economic development. It actually hampers growth," Manus added.
While some rain was received in the Mother City in the past week, this was not enough to avoid taps running dry.
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